about me
ouroboros
From Selling Ideas to Designing Experiences
I bring over a decade of experience in sales, collaborating with small and mid-sized software development companies, startups, and visionary teams. I’ve sold everything from polished, ready-to-market products to bold, pre-launch concepts. With a natural knack for persuasion and a relentless drive, I’ve navigated the highs and lows of this fast-paced profession. However, I’m now answering a deeper call: to channel my creativity and pivot into the world of design.
The Journey
As an MBA graduate in Marketing, I come from a modest background where every decision was grounded in purpose and calculated returns. Sales became my gateway—a role that embraced the art of conversation and welcomed anyone willing to hustle. My energy, persistence, and unrelenting optimism fueled 10+ years of success, growth, resilience, and discovery. Yet, amidst the achievements, I began to crave something more purposeful—a career where I could create, not just convince.
Design has always been an inherent part of me. Whether sketching or brainstorming creative solutions, my instincts have been validated time and again. What was once a latent talent has now transformed into a driving passion.
The Spark
A few projects in my sales career led me to tools like Figma and Adobe XD. What started as casual exploration quickly became an obsession. I realized I had opened the door to a world I was eager to inhabit. To formalize my skills, I pursued the Google UX Design Professional Certificate, equipping myself with the principles of user experience design, research, and usability testing.
The Push
During my UX design journey, I uncovered the fascinating realm of design thinking—a structured yet creative approach to problem-solving. I found immense satisfaction in understanding how people engage with apps, websites, and interfaces. My sales background, rooted in understanding customer behavior and solving pain points, seamlessly aligns with this new pursuit.
What Drives Me
What excites me most about this field is the research—the process of diving deep into user needs, behaviors, and motivations. My sales career taught me to listen, connect, and empathize, skills that now translate beautifully into usability studies and design solutions. Combining this with a relentless curiosity and a growing toolkit of design methodologies, I’m ready to craft experiences that inspire, engage, and deliver value.
LEARNING NEW THINGS KEEPS ME YOUNG
An IRON-BUTT when I want to sit.
And a FLASH LEGGED when I need to move around.
RESTLESS hands, always want to scrib something.
